Organisers said the show is the only large-scale exhibition in the global textile care industry that has managed to run in 2020. The show concluded on 16 October at the Shanghai New International Expo Centre, with many participants reporting an optimistic outlook for the Chinese market, particularly in light of emerging opportunities in fields such as medical laundry and automation.
The three-day trade fair helped participants to capture these opportunities, presenting the latest technologies and products from the industry and offering an effective business development platform. Industry recovery was a key theme this year and, consequently, the fair’s product offerings closely matched growth sectors that are expected to thrive both during and after the pandemic, including medical laundry and sanitisation solutions, as well as automation, digital technologies and intelligent laundry systems.
With an abundance of well-established brands in attendance, the exhibition delivered both quality and broad coverage, allowing buyers to conduct their yearly sourcing activities and catch up on the latest technology trends in one-stop.
Junjie Zou, a trade visitor from Jingzhou, and chairman of Kiwi Public Textiles Service, said, “TXCA & CLE is a very important exhibition. It provides a one-stop communication platform that helps medical laundry companies discover the leading technologies and equipment, as well as the latest information from both the local and international market. The insights gained here can help the industry better serve hospitals.
After the pandemic, there will be higher standards and requirements for medical laundry when it comes to hospital infection prevention and control.” China’s various geographic regions were well represented in the halls. “Laundry services have been affected by the pandemic, but at the same time, the medical washing sector has received more attention,” said Panwei, President of the China Laundry Association - a speaker at the China Textile Hygiene Service Expert Forum. “The fair is a microcosm of industry developments and a good barometer of industry change.”
To deliver its exhibition content to a wider audience, for the first time, TXCA & CLE implemented an ‘online + offline’ experience. Live coverage of the fair, including product demonstrations and forums was broadcast on the official WeChat platform, allowing participants who could not travel to the fairground to keep up with industry developments. The two-day livestream attracted 8,297 views.
Organisers implemented additional safety measures to ensure the health and safety of every participant. This included: real identity pre-registration, entry checkpoints to verify the digital health code of all participants, and onsite temperature scans. Frequent sanitisation of facilities and distancing measures for seminar attendees was also implemented.