As we are heading towards a new year, Soft Facilities Management is undergoing profound changes, fueled by advancements in technology, shifting dynamics in the workplace, and a growing emphasis on sustainability and well-being.
In 2024, several trends are set to redefine how facilities are managed, operated, and perceived. Maisara Mohamed, General Manager, Marakez Facilities Management, Qatar, helps us explore the key trends expected to shape the Soft FM industry in the coming year.
- AI and IoT Integration
The fusion of Artificial Intelligence (AI) and Internet of Things (IoT) technologies continues to revolutionize Soft FM practices, offering unprecedented insights and efficiencies. In 2024, we anticipate a deeper integration of AI and IoT across various aspects of facility management, such as predictive maintenance, energy management, and space utilization. AI-driven predictive maintenance systems will empower facility managers to foresee equipment failures before they happen, thus minimizing downtime and optimizing maintenance schedules. Meanwhile, IoT sensors embedded within building systems will collect real-time data on energy usage, occupancy patterns, and environmental conditions, facilitating precise control and resource optimization.
- Intelligent Cleaning Systems
The incorporation of IoT and smart sensors into cleaning equipment and infrastructure will pave the way for intelligent cleaning systems in 2024. These systems will gather real-time data on occupancy levels, foot traffic patterns, and surface contamination, enabling targeted and efficient cleaning interventions. Smart cleaning carts equipped with sensors will automatically dispense the appropriate amount of cleaning solution based on contamination levels, optimizing resource usage, and reducing waste. Additionally, IoT-enabled restroom fixtures will offer insights into usage patterns, enabling predictive maintenance and ensuring optimal cleanliness and hygiene standards.
- Embrace of Green Cleaning Practices
Sustainability concerns will continue to drive the adoption of green cleaning practices in 2024, with a focus on minimizing environmental impact and promoting health and well-being. Facility managers will prioritize the use of eco-friendly cleaning products and techniques devoid of harmful chemicals and toxins. From biodegradable cleaning agents to microfiber cleaning cloths and reusable mop heads, green cleaning solutions will be embraced to lower the carbon footprint and reduce waste generation. Furthermore, facilities will implement water-saving technologies and energy-efficient cleaning equipment to bolster sustainability efforts.
- Utilization of Data-Driven Cleaning Strategies
Data analytics will play a pivotal role in shaping cleaning strategies and optimizing resource allocation in 2024. Facility managers will harness data from occupancy sensors, cleaning logs, and user feedback to devise tailored cleaning schedules and protocols aligned with usage patterns and occupant needs. Predictive analytics algorithms will forecast cleaning demand based on historical data and predictive models, facilitating initiative-taking scheduling of cleaning activities and resource allocation. This data-driven approach will not only enhance operational efficiency but also elevate cleanliness standards and occupant satisfaction.
In summary, 2024 presents significant opportunities for Soft Facilities Management, driven by technological innovation, sustainability imperatives, and a renewed focus on occupant well-being. By embracing these trends and harnessing emerging technologies, facilities managers can unlock new methods to enhance efficiency, sustainability, and user experience within the built environment.

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