As part of a "Middle East Week", a collaboration between AHDB, Defra and the Department for International Trade, exporters will have the chance to learn more about this important market – including valuable insights from a new Defra commissioned report. In the first webinar on 8 September, Caroline Dawson of farming and agri-food consultancy business Promar, will provide an in-depth look at the opportunities for dairy exporters, highlighted in the new ‘UAE Market for Selected UK Food and Drink Products’ report.
Attendees will also find out how the UK is viewed as a food supplier in the United Arab Emirates, as well as hear how significant tariff barriers are to UK products and what companies need to do to increase dairy exports. Senior Export Manager Lucy Randolph will also give an overview of the current market conditions and highlight the work of AHDB to promote UK dairy products in the UAE, while tackling the ongoing challenges of COVID-19.
Lucy said: “The Middle East is a hugely important region for UK dairy and while we continue to ship our products despite the challenges created by COVID-19, there are still many opportunities to be had.
The webinar will also include a presentation from Lorna Berdunova, Agriculture, Food and Drink Counsellor for the Gulf Region for Defra and Trade and Investment Advisor Adil Khan from the Department for International Trade. The second webinar takes place on September 10 and will focus on the opportunities for dairy exporters in Saudi Arabia, Qatar and Kuwait.
Source: The Cattle Site